Return-Path: Delivered-To: alvarochf@traceseis.com Received: from cs510.bluehost.com by cs510.bluehost.com with LMTP id eF4gNg0uvGlS5QcAWiBQxw (envelope-from ) for ; Thu, 19 Mar 2026 11:10:37 -0600 Return-path: Envelope-to: alvarochf@traceseis.com Delivery-date: Thu, 19 Mar 2026 11:10:37 -0600 Received: from mta-174-84-119.intercom.com.sparkpostmail.com ([192.174.84.119]:18977) by cs510.bluehost.com with esmtps (TLS1.2) tls TLS_ECDHE_RSA_WITH_AES_128_GCM_SHA256 (Exim 4.98.2) (envelope-from ) id 1w3GtJ-00000002rwb-2yMq for alvarochf@traceseis.com; Thu, 19 Mar 2026 11:10:37 -0600 X-MSFBL: oYwXlCmwD1lYksPw2i2ZtucDYPvarYXVY82s8HG0Jys=|eyJzdWJhY2NvdW50X2l kIjoiMjg5ODMwIiwiY3VzdG9tZXJfaWQiOiIxIiwibWVzc2FnZV9pZCI6IjY5YjI wMjJlYmM2OTgxODM0NjNhIiwidGVuYW50X2lkIjoiaW50ZXJjb20iLCJyIjoiYWx 2YXJvY2hmQHRyYWNlc2Vpcy5jb20ifQ== DKIM-Signature: v=1; a=rsa-sha256; c=relaxed/relaxed; d=storylane.io; s=intercom; t=1773940226; i=@storylane.io; bh=Uk3FJVhRiqVEpufBcXqGMNK64H7Pp9L7md8xnsm/bt4=; h=To:Content-Type:List-Unsubscribe-Post:Message-ID:Subject:From: List-Unsubscribe:Date:From:To:Cc:Subject; b=EWTUFo1xqKKtbCyyUAIM0idEzGaRBnBPPHZ8wNAT/4RxYSIdBl04T/1Vekh8xfX44 fqVIx6HPp7rQRxZUTh9HX6Y/yuqdEeiuGT1OQ3OjIOew125Tk8uB3QwiYeppO2S6q0 xQcMypurgGx8mwz0I6qsMd0HlEtAabE3NrYvoLxc= Received: from [10.90.11.96] ([10.90.11.96]) by i-0c146699c2722b1a1.mta2vrest.sd.prd.sparkpost (ecelerity 5.2.0.75207 r(msys-ecelerity:tags/5.2.0.3)) with REST id A3/64-06438-20E2CB96; Thu, 19 Mar 2026 17:10:26 +0000 To: alvarochf@traceseis.com Content-Type: multipart/alternative; boundary="_----hymKVbs3+zz3CFjq/P2u/A===_73/64-06438-20E2CB96" MIME-Version: 1.0 X-Mailgun-Variables: {"app_id":"alifkjw6","conversation_id":"215473552575506","user_id":"6835a8b3481b2cc03202ed5b","intercom_localized_email_content_id":"82547199"} X-Auto-Response-Suppress: OOF, AutoReply Reply-To: Arthur from Storylane X-Intercom-App-Id: alifkjw6 X-Intercom-Bin: 150 List-Unsubscribe-Post: List-Unsubscribe=One-Click Message-ID: X-Report-Abuse: Please report spam or abuse to abuse@intercom.io Subject: How to 4x your inbound pipeline by stacking demos + intent signals | The Finer Demos Club From: "Arthur from Storylane" List-Unsubscribe: , Date: Thu, 19 Mar 2026 17:10:26 +0000 --_----hymKVbs3+zz3CFjq/P2u/A===_73/64-06438-20E2CB96 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: quoted-printable 19,000 ICP accounts. No clean way to know who's ready to buy. =0A That's wh= ere Richard Meyer, Director of GTM at goHappy, started. =0A Most teams in t= hat position do one of two things: spray and pray, or gut feel. Richard bui= lt a third option: a live scoring engine that stacks interactive demo engag= ement with 12 other intent signals and routes the right accounts to the rig= ht sales path automatically. =0A The result=3F 4x inbound pipeline (aka goH= appy's best month yet) =0A Next week, Richard is pulling back the curtain o= n exactly how it works. =0A =0A=0A=0A=0A=0A =0A [Image "goHappy+%282%29.png= =3Fexpires=3D1790857026&signature=3D65c037ea8d7efb6d6c64a01be64e1f9ae6d= df18b0483ee85923607335d23d21b&req=3DdiEgE8t7mYBWWfMW2XS%2FieUOrRYtZsQZd= TuM8fUNiXxEbs7EVA0%3D%0A"] =0A =0A=0A=0A=0A =0A Save your seat =0A Here's w= hat you'll learn: =0A - How to whittle thousands of ICP accounts down to th= e ones that actually matter right now =0A- The signals Richard tracks, how = he weights them, and why demos are the trigger that makes everything click = =0A- How the specific demo a prospect views changes the entire sales and co= ntent path they go down =0A- How it all feeds back into HubSpot to amplify = paid and create pipeline that actually means something =0A The session reco= rding will NOT be publicly available. If you want to see what a real intent= stacking system looks like in practice, you'll need to be in this room. = =0A See you there! --_----hymKVbs3+zz3CFjq/P2u/A===_73/64-06438-20E2CB96 Content-Transfer-Encoding: quoted-printable Content-Type: text/html; charset="UTF-8" =0A=0A=0A=0A How to 4x your inbo= und pipeline by stacking demos + intent signals | The Finer Demos Club</tit= le>=0A <!-- Foundation styles -->=0A =0A <style type=3D"text/css" = data-premailer=3D"ignore">=0A @media only screen and (max-width: 596= px) {=0A table.body img {=0A width: auto;=0A height: auto;=0A }=0A = table.body center {=0A min-width: 0 !important;=0A }=0A table.body .c= ontainer {=0A width: 95% !important;=0A }=0A table.body .columns,=0Ata= ble.body .column {=0A height: auto !important;=0A -moz-box-sizing: bo= rder-box;=0A -webkit-box-sizing: border-box;=0A box-sizing: border-bo= x;=0A padding-left: 16px !important;=0A padding-right: 16px !importan= t;=0A }=0A table.body .columns .column,=0Atable.body 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style=3D"text-= align: center !important; word-wrap: break-word; -moz-hyphens: auto; hyphen= s: auto; border-collapse: collapse !important; vertical-align: top; color: = #0a0a0a; font-family: Helvetica, Arial, sans-serif; font-weight: normal; li= ne-height: 130%; font-size: 16px; margin: 0; padding: 0;" align=3D"center">= =0A <table role=3D"presentation" style=3D"text-align: left != important; border-spacing: 0; border-collapse: collapse; vertical-align: to= p; margin: 0 auto; padding: 0;" class=3D"content-wrapper">=0A = <tbody>=0A<tr style=3D"vertical-align: top; text-align: left; padding= : 0;" align=3D"left">=0A <td style=3D"word-wrap: bre= ak-word; -moz-hyphens: auto; hyphens: auto; border-collapse: collapse !impo= rtant; vertical-align: top; text-align: left; color: #0a0a0a; font-family: = Helvetica, Arial, sans-serif; font-weight: normal; line-height: 130%; font-= size: 16px; margin: 0; padding: 0;" align=3D"left" valign=3D"top">=0A = <center style=3D"width: 100%; min-width: 580px;"><tab= le class=3D"container intercom-template-content" role=3D"presentation" styl= e=3D"background-color: #f9f9f9; border-spacing: 0; border-collapse: collaps= e; vertical-align: top; text-align: inherit; width: 580px; margin: 0 auto; = padding: 0;" bgcolor=3D"#f9f9f9"><tbody><tr style=3D"vertical-align: top; t= ext-align: left; padding: 0;" align=3D"left"><td style=3D"word-wrap: break-= word; -moz-hyphens: auto; hyphens: auto; border-collapse: collapse !importa= nt; vertical-align: top; text-align: left; color: #0a0a0a; font-family: Hel= vetica, Arial, sans-serif; font-weight: normal; line-height: 130%; font-siz= e: 16px; margin: 0; padding: 0px;" align=3D"left" valign=3D"top"><div class= =3D"intercom-spacer-container">=0A<table class=3D"spacer" role=3D"presentat= ion" style=3D"border-spacing: 0; border-collapse: collapse; vertical-align:= top; text-align: left; width: 100%; padding: 0;"><tbody><tr style=3D"verti= cal-align: top; text-align: left; padding: 0;" align=3D"left">=0A<td height= =3D"28" style=3D"font-size: 28px; line-height: 28px; word-wrap: break-word;= -moz-hyphens: auto; hyphens: auto; border-collapse: collapse !important; v= ertical-align: top; text-align: left; color: #0a0a0a; font-family: Helvetic= a, Arial, sans-serif; font-weight: normal; margin: 0; padding: 0;" align=3D= "left" valign=3D"top"></td>=0A</tr></tbody></table>=0A</div></td></tr></tbo= dy></table></center>=0A<center style=3D"width: 100%; min-width: 580px;"><ta= ble class=3D"container intercom-template-content" role=3D"presentation" sty= le=3D"border-spacing: 0; border-collapse: collapse; vertical-align: top; te= xt-align: inherit; background-color: #ffffff; width: 580px; margin: 0 auto;= padding: 0;" bgcolor=3D"#ffffff"><tbody><tr style=3D"vertical-align: top; = text-align: left; padding: 0;" align=3D"left"><td style=3D"word-wrap: break= -word; -moz-hyphens: auto; hyphens: auto; border-collapse: collapse !import= ant; vertical-align: top; text-align: left; color: #0a0a0a; font-family: He= lvetica, Arial, sans-serif; font-weight: normal; line-height: 130%; font-si= ze: 16px; margin: 0; padding: 35px 40px 30px;" align=3D"left" valign=3D"top= ">=0A<p style=3D"color: #000000; font-family: Helvetica, Arial, sans-serif;= font-weight: normal; text-align: left; line-height: 1.5; font-size: 15px; = margin: 0 0 17px; padding: 0;" align=3D"left">19,000 ICP accounts. No clean= way to know who's ready to buy.</p>=0A<p style=3D"color: #000000; font-fam= ily: Helvetica, Arial, sans-serif; font-weight: normal; text-align: left; l= ine-height: 1.5; font-size: 15px; margin: 0 0 17px; padding: 0;" align=3D"l= eft">That's where Richard Meyer, Director of GTM at goHappy, started.</p>= =0A<p style=3D"color: #0f0101; font-family: Helvetica, Arial, sans-serif; f= ont-weight: normal; text-align: left; line-height: 1.5; font-size: 15px; ma= rgin: 0 0 17px; padding: 0;" align=3D"left">Most teams in that position do = one of two things: spray and pray, or gut feel. Richard built a third optio= n: a live scoring engine that stacks interactive demo engagement with 12 ot= her intent signals and routes the right accounts to the right sales path au= tomatically.</p>=0A<p style=3D"color: #000000; font-family: Helvetica, Aria= l, sans-serif; font-weight: normal; text-align: left; line-height: 1.5; fon= t-size: 15px; margin: 0 0 17px; padding: 0;" align=3D"left"><b>The result= =3F 4x inbound pipeline (aka goHappy's best month yet)</b></p>=0A<p style= =3D"color: #000000; font-family: Helvetica, Arial, sans-serif; font-weight:= normal; text-align: left; line-height: 1.5; font-size: 15px; margin: 0 0 1= 7px; padding: 0;" align=3D"left">Next week, Richard is pulling back the cur= tain on exactly how it works.</p>=0A<div class=3D"intercom-divider-containe= r">=0A<table width=3D"100%" role=3D"presentation" style=3D"border-spacing: = 0; border-collapse: collapse; vertical-align: top; text-align: left; paddin= g: 0;"><tbody><tr style=3D"vertical-align: top; text-align: left; padding: = 0;" align=3D"left"><td style=3D"word-wrap: break-word; -moz-hyphens: auto; = hyphens: auto; border-collapse: collapse !important; vertical-align: top; t= ext-align: left; color: #0a0a0a; font-family: Helvetica, Arial, sans-serif;= font-weight: normal; line-height: 130%; font-size: 16px; margin: 0; paddin= g: 10px 0;" align=3D"left" valign=3D"top">=0A<table class=3D"divider" role= =3D"presentation" align=3D"center" width=3D"100%" style=3D"border-top-width= : 1px; border-top-color: #222222; border-top-style: solid; border-spacing: = 0; border-collapse: collapse; vertical-align: top; text-align: left; paddin= g: 0;"><tbody><tr style=3D"vertical-align: top; text-align: left; padding: = 0;" align=3D"left"><td style=3D"word-wrap: break-word; -moz-hyphens: auto; = hyphens: auto; border-collapse: collapse !important; vertical-align: top; t= ext-align: left; color: #0a0a0a; font-family: Helvetica, Arial, sans-serif;= font-weight: normal; line-height: 130%; font-size: 16px; margin: 0; paddin= g: 1px 0 0;" align=3D"left" valign=3D"top">=0A</td></tr></tbody></table>=0A= </td></tr></tbody></table>=0A</div>=0A<div class=3D"intercom-container" sty= le=3D"margin-bottom: 17px; margin-top: 17px; line-height: 0;"><a target=3D"= _blank" href=3D"https://storylane.intercom-clicks.com/via/e=3Fob=3D0qn3WpOd= ZoGhTbjFY%2BeMWsJsxCvcKBlxUaPPNddbQJPKB%2FnFhixdPgiqHbulGyNy&h=3Dcb9331b443= b7608ad002aee038e815139c270aa6-alifkjw6_215473552575506&l=3D5e9fdc72c8ccaae= a995f1ab2c9b88964632776a5-203749766" style=3D"color: #165fc6; font-family: = Helvetica, Arial, sans-serif; font-weight: normal; text-align: left; line-h= eight: 130%; text-decoration: none; margin: 0; padding: 0;"><img src=3D"htt= ps://storylane.intercom-mail.com/i/o/alifkjw6/2175254190/80d5ff99ba9a623641= 8c8189c562/goHappy+%282%29.png=3Fexpires=3D1790857026&signature=3D65c03= 7ea8d7efb6d6c64a01be64e1f9ae6ddf18b0483ee85923607335d23d21b&req=3DdiEgE= 8t7mYBWWfMW2XS%2FieUOrRYtZsQZdTuM8fUNiXxEbs7EVA0%3D%0A" width=3D"545" style= =3D"outline: none; text-decoration: none; -ms-interpolation-mode: bicubic; = width: auto; max-width: 100%; clear: both; display: block; border-style: no= ne;"></a></div>=0A<div class=3D"intercom-spacer-container">=0A<table class= =3D"spacer" role=3D"presentation" style=3D"border-spacing: 0; border-collap= se: collapse; vertical-align: top; text-align: left; width: 100%; padding: = 0;"><tbody><tr style=3D"vertical-align: top; text-align: left; padding: 0;"= align=3D"left">=0A<td height=3D"20" style=3D"font-size: 20px; line-height:= 20px; word-wrap: break-word; -moz-hyphens: auto; hyphens: auto; border-col= lapse: collapse !important; vertical-align: top; text-align: left; color: #= 0a0a0a; font-family: Helvetica, Arial, sans-serif; font-weight: normal; mar= gin: 0; padding: 0;" align=3D"left" valign=3D"top"></td>=0A</tr></tbody></t= able>=0A</div>=0A<div class=3D"intercom-button-container"><table class=3D"b= utton radius intercom-align-center" align=3D"center" role=3D"presentation" = style=3D"border-spacing: 0; border-collapse: collapse; vertical-align: top;= text-align: center !important; width: auto; margin: 0 auto 16px; padding: = 0;"><tbody><tr style=3D"vertical-align: top; text-align: left; padding: 0;"= align=3D"left"><td style=3D"word-wrap: break-word; -moz-hyphens: auto; hyp= hens: auto; border-collapse: collapse !important; vertical-align: top; text= -align: left; color: #0a0a0a; font-family: Helvetica, Arial, sans-serif; fo= nt-weight: normal; line-height: 130%; font-size: 16px; margin: 0; padding: = 0;" align=3D"left" valign=3D"top"><table role=3D"presentation" style=3D"bor= der-spacing: 0; border-collapse: collapse; vertical-align: top; text-align:= left; padding: 0;"><tbody><tr style=3D"vertical-align: top; text-align: le= ft; padding: 0;" align=3D"left"><td style=3D"color: #FFFFFF; mso-shading: #= fc3db3; word-wrap: break-word; -moz-hyphens: auto; hyphens: auto; border-co= llapse: collapse !important; vertical-align: top; text-align: left; font-fa= mily: Helvetica, Arial, sans-serif; font-weight: normal; line-height: 100%;= font-size: 16px; background-color: transparent; border-radius: 3px; margin= : 0; padding: 0; border: 1px none rgba(0,0,0,0.2);" align=3D"left" bgcolor= =3D"transparent" valign=3D"top"><a class=3D"intercom-foundation-button" sty= le=3D"color: #FFFFFF; background-color: #fc3db3; font-family: Helvetica, Ar= ial, sans-serif; font-weight: bold; text-align: left; line-height: 130%; te= xt-decoration: none; font-size: 14px; display: inline-block; border-radius:= 3px; margin: 0 0 8px; padding: 12px 35px; border: 2px solid #fc3db3;" targ= et=3D"_blank" href=3D"https://storylane.intercom-clicks.com/via/e=3Fob=3D0q= n3WpOdZoGhTbjFY%2BeMWsJsxCvcKBlxUaPPNddbQJPKB%2FnFhixdPgiqHbulGyNy&h=3Dcb93= 31b443b7608ad002aee038e815139c270aa6-alifkjw6_215473552575506&l=3D4b651d12d= 5763f0838f655083a5f2d03282361e6-203750497">Save your seat</a></td></tr></tb= ody></table></td></tr></tbody></table></div>=0A<p style=3D"color: #000000; = font-family: Helvetica, Arial, sans-serif; font-weight: normal; text-align:= left; line-height: 1.5; font-size: 15px; margin: 0 0 17px; padding: 0;" al= ign=3D"left">Here's what you'll learn:</p>=0A<ul style=3D"color: #000000; f= ont-size: 15px; margin: 0 0 20px 40px; padding: 0;">=0A<li>How to whittle t= housands of ICP accounts down to the ones that actually matter right now</l= i>=0A<li>The signals Richard tracks, how he weights them, and why demos are= the trigger that makes everything click</li>=0A<li>How the specific demo a= prospect views changes the entire sales and content path they go down</li>= =0A<li>How it all feeds back into HubSpot to amplify paid and create pipeli= ne that actually means something</li>=0A</ul>=0A<p style=3D"color: #000000;= font-family: Helvetica, Arial, sans-serif; font-weight: normal; text-align= : left; line-height: 1.5; font-size: 15px; margin: 0 0 17px; padding: 0;" a= lign=3D"left"><b>The session recording will NOT be publicly available.</b> = If you want to see what a real intent stacking system looks like in practic= e, you'll need to be in this room.</p>=0A<p style=3D"color: #000000; font-f= amily: Helvetica, Arial, sans-serif; font-weight: normal; text-align: left;= line-height: 1.5; font-size: 15px; margin: 0 0 17px; padding: 0;" align=3D= "left">See you there!</p>=0A</td></tr></tbody></table></center>=0A<center s= tyle=3D"width: 100%; min-width: 580px;"><table class=3D"container intercom-= template-content" role=3D"presentation" style=3D"background-color: #f9f9f9;= border-spacing: 0; border-collapse: collapse; vertical-align: top; text-al= ign: inherit; width: 580px; margin: 0 auto; padding: 0;" bgcolor=3D"#f9f9f9= "><tbody><tr style=3D"vertical-align: top; text-align: left; padding: 0;" a= lign=3D"left"><td style=3D"word-wrap: break-word; -moz-hyphens: auto; hyphe= ns: auto; border-collapse: collapse !important; vertical-align: top; text-a= lign: left; color: #0a0a0a; font-family: Helvetica, Arial, sans-serif; font= -weight: normal; line-height: 130%; font-size: 16px; margin: 0; padding: 10= px 0px 0px;" align=3D"left" valign=3D"top">=0A<table width=3D"100%" role=3D= "presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" style=3D"bo= rder-spacing: 0; border-collapse: collapse; vertical-align: top; text-align= : left; padding: 0;">=0A <tbody>=0A<tr style=3D"vertical-align: top; text-a= lign: left; padding: 0;" align=3D"left">=0A <td width=3D"75%" class=3D"foot= er-td-wrapper" style=3D"word-wrap: break-word; -moz-hyphens: auto; hyphens:= auto; border-collapse: collapse !important; vertical-align: top; text-alig= n: left; color: #0a0a0a; font-family: Helvetica, Arial, sans-serif; font-we= ight: normal; line-height: 130%; font-size: 16px; margin: 0; padding: 0;" a= lign=3D"left" valign=3D"top">=0A <table width=3D"100%" role=3D"presentation= " cellpadding=3D"0" cellspacing=3D"0" border=3D"0" style=3D"border-collapse= : collapse; color: #545454; font-family: 'Helvetica',Arial,sans-serif; font= -size: 13px; line-height: 20px; max-width: 100%; width: 100%; border-spacin= g: 0; vertical-align: top; text-align: left; margin: 0 auto; padding: 0;" c= lass=3D"message_footer_table">=0A <tbody>=0A <tr style=3D"vertical-align: t= op; text-align: left; 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