Envelope-to: alvarochf@traceseis.com
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Date: Wed, 25 Mar 2026 14:04:41 +0000
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Subject: List too big? Too small? Your Discover AI Assistant fixes that
From: James from Hunter <james@mail.hunter.io>
To: alvarochf@traceseis.com
Reply-To: James from Hunter <james@mail.hunter.io>
Message-Id: <20260325140441.3478e43e19140834@cio49840.mail.hunter.io>

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How to build lists in Discover that generate 158% more replies =C2=A0

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=A0

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=E2=80=8A

meet the updated Discover AI Assistant in Hunter ( https://hunter.io/discov=
er?utm_campaign=3DNEW+Product+Update%3A+Sequences+-+Discover+AI+Assistant+-=
+March+10-18+2026&utm_content=3DFollow+up+two+-+Discover+AI+Assistant+email=
+one+launch+-+previous+users&utm_medium=3Demail_action&utm_source=3Dcustome=
r.io )

***********************************************************
Getting the right list is about more than finding companies
***********************************************************

When 61% of decision makers find outreach irrelevant, that starts with how =
you build lists.* Too broad and you speak to no one. Too narrow and you run=
 out of leads.

Once you run your first search in Discover, the AI Assistant will suggest e=
xactly how to make it sharper before you reach out.

How to refine search results in Discover ( https://hunter.io/discover?utm_c=
ampaign=3DNEW+Product+Update%3A+Sequences+-+Discover+AI+Assistant+-+March+1=
0-18+2026&utm_content=3DFollow+up+two+-+Discover+AI+Assistant+email+one+lau=
nch+-+previous+users&utm_medium=3Demail_action&utm_source=3Dcustomer.io )

Here are three ways it does that:

1) If your list is too big, narrow
The AI Assistant will suggest changes like:=C2=A0=C2=A0

=E2=80=9CLimit to 50-250 employees to match typical SMB ICPs=E2=80=9D takes=
 you to around 380 companies.

=E2=80=9CUse technologies: Shopify instead of a generic eCommerce keyword=
=E2=80=9D takes you to=C2=A0 around 260 companies, each actually using the =
platform you care about.

2) If your list is too small, expand
If your list has too few companies, the AI Assistant will recommend steps t=
o broaden:

=E2=80=9CBroaden your HQ filter from US only to US, Canada, and UK=E2=80=9D=
 adds around 1,100 companies without changing who you=E2=80=99re trying to =
reach.

=E2=80=9CInclude 250-1,000 employees alongside your current range=E2=80=9D =
adds around 640 new companies in one click.

3) If your list is the right size but needs to be sharper, refine

The AI Assistant will surface filters to improve fit:

=E2=80=9CPrioritize funding in the last 24 months to surface active buyers=
=E2=80=9D shows around 430 companies that are more likely to have budget ri=
ght now

=E2=80=9CAdd keywords: RevOps OR sales ops to reach the right functions=E2=
=80=9D shows a smaller list by around 20 companies

Your next search is one click away from being the right one.

Build your next lead list in Discover ( https://hunter.io/discover?utm_camp=
aign=3DNEW+Product+Update%3A+Sequences+-+Discover+AI+Assistant+-+March+10-1=
8+2026&utm_content=3DFollow+up+two+-+Discover+AI+Assistant+email+one+launch=
+-+previous+users&utm_medium=3Demail_action&utm_source=3Dcustomer.io )

Best,
James
Head of Marketing, Hunter

*Hunter=E2=80=99s State of Email Outreach 2026 report

LinkedIn ( https://www.linkedin.com/company/hunter-io/?utm_campaign=3DNEW+P=
roduct+Update%3A+Sequences+-+Discover+AI+Assistant+-+March+10-18+2026&utm_c=
ontent=3DFollow+up+two+-+Discover+AI+Assistant+email+one+launch+-+previous+=
users&utm_medium=3Demail_action&utm_source=3Dcustomer.io )
Twitter ( https://twitter.com/EmailHunter?utm_campaign=3DNEW+Product+Update=
%3A+Sequences+-+Discover+AI+Assistant+-+March+10-18+2026&utm_content=3DFoll=
ow+up+two+-+Discover+AI+Assistant+email+one+launch+-+previous+users&utm_med=
ium=3Demail_action&utm_source=3Dcustomer.io )Facebook ( https://www.faceboo=
k.com/EmailHunter.co?utm_campaign=3DNEW+Product+Update%3A+Sequences+-+Disco=
ver+AI+Assistant+-+March+10-18+2026&utm_content=3DFollow+up+two+-+Discover+=
AI+Assistant+email+one+launch+-+previous+users&utm_medium=3Demail_action&ut=
m_source=3Dcustomer.io )YouTube ( https://www.youtube.com/channel/UCAaEqu5f=
M-nSVvWZ656nd5g?utm_campaign=3DNEW+Product+Update%3A+Sequences+-+Discover+A=
I+Assistant+-+March+10-18+2026&utm_content=3DFollow+up+two+-+Discover+AI+As=
sistant+email+one+launch+-+previous+users&utm_medium=3Demail_action&utm_sou=
rce=3Dcustomer.io )

Need help? Contact us ( https://hunter.io/contact?utm_campaign=3DNEW+Produc=
t+Update%3A+Sequences+-+Discover+AI+Assistant+-+March+10-18+2026&utm_conten=
t=3DFollow+up+two+-+Discover+AI+Assistant+email+one+launch+-+previous+users=
&utm_medium=3Demail_action&utm_source=3Dcustomer.io )

Unsubscribe ( https://track.customer.io/unsubscribe/dgTJmwULANGI7APPiOwDAZ0=
lTCywcdDHi39SHqbd-A=3D=3D ) =E2=80=A2 View in Browser ( https://track.custo=
mer.io/deliveries/dgTJmwULANGI7APPiOwDAZ0lTCywcdDHi39SHqbd-A=3D=3D )

Hunter Web Services, Inc. 2810 N Church St #50754, Wilmington Delaware 1980=
2-4447
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 =C2=AD
</div></div></td></tr></tbody></table><table class=3D"html_block block-2" w=
idth=3D"100%" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"pres=
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ass=3D"pad"><div style=3D"font-family:'Helvetica Neue',Helvetica,Arial,sans=
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<style>
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/tr></tbody></table></td></tr></tbody></table><table class=3D"row row-2" al=
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tation" style=3D"mso-table-lspace:0;mso-table-rspace:0;background-size:auto=
;color:#000;width:480px;margin:0 auto" width=3D"480"><tbody><tr><td class=
=3D"column column-1" width=3D"100%" style=3D"mso-table-lspace:0;mso-table-r=
space:0;font-weight:400;text-align:left;vertical-align:top"><table class=3D=
"html_block block-1" width=3D"100%" border=3D"0" cellpadding=3D"0" cellspac=
ing=3D"0" role=3D"presentation" style=3D"mso-table-lspace:0;mso-table-rspac=
e:0"><tbody><tr><td class=3D"pad"><div style=3D"font-family:'Helvetica Neue=
',Helvetica,Arial,sans-serif;text-align:center" align=3D"center">
<style>
  @media (max-width: 500px) {
    .row {
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      padding-right: 8px;
    }
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</style></div></td></tr></tbody></table><div class=3D"spacer_block block-2"=
 style=3D"height:41px;line-height:41px;font-size:1px">=E2=80=8A</div><table=
 class=3D"image_block block-3" width=3D"100%" border=3D"0" cellpadding=3D"0=
" cellspacing=3D"0" role=3D"presentation" style=3D"mso-table-lspace:0;mso-t=
able-rspace:0"><tbody><tr><td class=3D"pad" style=3D"padding-bottom:20px;wi=
dth:100%;padding-right:0;padding-left:0"><div class=3D"alignment" align=3D"=
center"><div style=3D"max-width:120px"><a href=3D"https://cio-mail.hunter.i=
o/e/c/eyJlbWFpbF9pZCI6ImRnVEptd1VMQU5HSTdBUFBpT3dEQVowbFRDeXdjZERIaTM5U0hxY=
mQtQT09IiwiaHJlZiI6Imh0dHBzOi8vaHVudGVyLmlvL2Rpc2NvdmVyP3V0bV9jYW1wYWlnbj1O=
RVcrUHJvZHVjdCtVcGRhdGUlM0ErU2VxdWVuY2VzKy0rRGlzY292ZXIrQUkrQXNzaXN0YW50Ky0=
rTWFyY2grMTAtMTgrMjAyNlx1MDAyNnV0bV9jb250ZW50PUZvbGxvdyt1cCt0d28rLStEaXNjb3=
ZlcitBSStBc3Npc3RhbnQrZW1haWwrb25lK2xhdW5jaCstK3ByZXZpb3VzK3VzZXJzXHUwMDI2d=
XRtX21lZGl1bT1lbWFpbF9hY3Rpb25cdTAwMjZ1dG1fc291cmNlPWN1c3RvbWVyLmlvIiwiaW50=
ZXJuYWwiOiJjOTliMDU4YzAyOGZhYzAxZDE4OGVjMDMiLCJsaW5rX2lkIjo4OTR9/a643007794=
eba7556cf61c45a34bc2c3f21b1c7a8743e52f53cfecfff439f1c3" target=3D"_blank"><=
img src=3D"https://userimg-assets.customeriomail.com/images/client-env-8544=
9/1755001747167_logo_01K2F42XTNKTZQSTNGVPR6SM62.png" style=3D"display:block=
;height:auto;border:0;width:100%" width=3D"120" alt=3D"meet the updated Dis=
cover AI Assistant in Hunter" title=3D"meet the updated Discover AI Assista=
nt in Hunter" height=3D"auto"/></a></div></div></td></tr></tbody></table></=
td>
</tr></tbody></table></td></tr></tbody></table><table class=3D"row row-3" a=
lign=3D"center" width=3D"100%" border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0" role=3D"presentation" style=3D"mso-table-lspace:0;mso-table-rspace:0=
"><tbody><tr><td><table class=3D"row-content stack" align=3D"center" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presentation" style=3D"m=
so-table-lspace:0;mso-table-rspace:0;background-color:#fff;border-left:1px =
solid #555;border-right:1px solid #555;color:#000;border-radius:20px 20px 0=
 0;border-top:1px solid #555;width:480px;margin:0 auto" width=3D"480"><tbod=
y><tr><td class=3D"column column-1" width=3D"100%" style=3D"mso-table-lspac=
e:0;mso-table-rspace:0;font-weight:400;text-align:left;vertical-align:top">=
<table class=3D"heading_block block-1" width=3D"100%" border=3D"0" cellpadd=
ing=3D"0" cellspacing=3D"0" role=3D"presentation" style=3D"mso-table-lspace=
:0;mso-table-rspace:0"><tbody><tr><td class=3D"pad" style=3D"padding-bottom=
:10px;padding-left:20px;padding-right:20px;padding-top:25px;text-align:cent=
er;width:100%"><h1 style=3D"margin:0;color:#161e24;direction:ltr;font-famil=
y:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:25px;font-weight:40=
0;letter-spacing:normal;line-height:1.2;text-align:center;margin-top:0;marg=
in-bottom:0;mso-line-height-alt:30px">
<strong>Getting the </strong><u><span style=3D"word-break: break-word; colo=
r: #ff3e00;"><strong><em>right</em></strong></span></u><strong> list is abo=
ut more than finding companies</strong></h1></td></tr></tbody></table></td>=
</tr></tbody></table></td></tr></tbody></table><table class=3D"row row-4" a=
lign=3D"center" width=3D"100%" border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0" role=3D"presentation" style=3D"mso-table-lspace:0;mso-table-rspace:0=
"><tbody><tr><td><table class=3D"row-content stack" align=3D"center" border=
=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presentation" style=3D"m=
so-table-lspace:0;mso-table-rspace:0;background-color:#fff;border-left:1px =
solid #555;border-right:1px solid #555;color:#000;border-radius:0;width:480=
px;margin:0 auto" width=3D"480"><tbody><tr><td class=3D"column column-1" wi=
dth=3D"100%" style=3D"mso-table-lspace:0;mso-table-rspace:0;font-weight:400=
;text-align:left;padding-bottom:5px;padding-left:15px;padding-right:15px;ve=
rtical-align:top"><table class=3D"paragraph_block block-1" width=3D"100%" b=
order=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presentation" style=
=3D"mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody><tr=
><td class=3D"pad" style=3D"padding-left:20px;padding-right:20px;padding-to=
p:10px"><div style=3D"color:#28323b;direction:ltr;font-family:'Helvetica Ne=
ue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacin=
g:0;line-height:1.3;text-align:left;mso-line-height-alt:18px"><p style=3D"m=
argin:0;margin-bottom:16px">
When 61% of decision makers find outreach irrelevant, that starts with <em>=
how</em> you build lists.* Too broad and you speak to no one. Too narrow an=
d you run out of leads.</p><p style=3D"margin:0">Once you run your first se=
arch in Discover, the AI Assistant will suggest exactly how to make it shar=
per before you reach out.</p></div></td></tr></tbody></table><table class=
=3D"image_block block-2" width=3D"100%" border=3D"0" cellpadding=3D"20" cel=
lspacing=3D"0" role=3D"presentation" style=3D"mso-table-lspace:0;mso-table-=
rspace:0"><tbody><tr><td class=3D"pad"><div class=3D"alignment" align=3D"ce=
nter"><div style=3D"max-width:408px"><a href=3D"https://cio-mail.hunter.io/=
e/c/eyJlbWFpbF9pZCI6ImRnVEptd1VMQU5HSTdBUFBpT3dEQVowbFRDeXdjZERIaTM5U0hxYmQ=
tQT09IiwiaHJlZiI6Imh0dHBzOi8vaHVudGVyLmlvL2Rpc2NvdmVyP3V0bV9jYW1wYWlnbj1ORV=
crUHJvZHVjdCtVcGRhdGUlM0ErU2VxdWVuY2VzKy0rRGlzY292ZXIrQUkrQXNzaXN0YW50Ky0rT=
WFyY2grMTAtMTgrMjAyNlx1MDAyNnV0bV9jb250ZW50PUZvbGxvdyt1cCt0d28rLStEaXNjb3Zl=
citBSStBc3Npc3RhbnQrZW1haWwrb25lK2xhdW5jaCstK3ByZXZpb3VzK3VzZXJzXHUwMDI2dXR=
tX21lZGl1bT1lbWFpbF9hY3Rpb25cdTAwMjZ1dG1fc291cmNlPWN1c3RvbWVyLmlvIiwiaW50ZX=
JuYWwiOiJjOTliMDU4YzAyOGZhYzAxZDE4OGVjMDMiLCJsaW5rX2lkIjo4OTR9/a643007794eb=
a7556cf61c45a34bc2c3f21b1c7a8743e52f53cfecfff439f1c3" target=3D"_blank"><im=
g src=3D"https://userimg-assets.customeriomail.com/images/client-env-85449/=
1773923791292_AI%20Discover%20refining_01KM31HWF9C0CWF2N6WSPNV78J.png" styl=
e=3D"display:block;height:auto;border:0;width:100%" width=3D"408" alt=3D"Ho=
w to refine search results in Discover" title=3D"How to refine search resul=
ts in Discover" height=3D"auto"/></a></div></div></td></tr></tbody></table>=
<table class=3D"paragraph_block block-3" width=3D"100%" border=3D"0" cellpa=
dding=3D"0" cellspacing=3D"0" role=3D"presentation" style=3D"mso-table-lspa=
ce:0;mso-table-rspace:0;word-break:break-word"><tbody><tr><td class=3D"pad"=
 style=3D"padding-left:25px;padding-right:25px;padding-top:10px"><div style=
=3D"color:#28323b;direction:ltr;font-family:'Helvetica Neue',Helvetica,Aria=
l,sans-serif;font-size:14px;font-weight:400;letter-spacing:0;line-height:1.=
3;text-align:left;mso-line-height-alt:18px"><p style=3D"margin:0;margin-bot=
tom:16px">Here are three ways it does that:</p><p style=3D"margin:0;margin-=
bottom:16px"><strong>1) If your list is too big, narrow</strong><br/>The AI=
 Assistant will suggest changes like:=C2=A0=C2=A0</p><p aria-level=3D"1" st=
yle=3D"margin:0;margin-bottom:16px">
=E2=80=9CLimit to 50-250 employees to match typical SMB ICPs=E2=80=9D takes=
 you to around 380 companies.</p><p aria-level=3D"1" style=3D"margin:0;marg=
in-bottom:16px">=E2=80=9CUse technologies: Shopify instead of a generic eCo=
mmerce keyword=E2=80=9D takes you to=C2=A0 around 260 companies, each actua=
lly using the platform you care about.</p><p style=3D"margin:0;margin-botto=
m:16px"><strong>2) If your list is too small, expand</strong><br/>If your l=
ist has too few companies, the AI Assistant will recommend steps to broaden=
:</p><p aria-level=3D"1" style=3D"margin:0;margin-bottom:16px">=E2=80=9CBro=
aden your HQ filter from US only to US, Canada, and UK=E2=80=9D adds around=
 1,100 companies without changing who you=E2=80=99re trying to reach.</p><p=
 aria-level=3D"1" style=3D"margin:0;margin-bottom:16px">=E2=80=9CInclude 25=
0-1,000 employees alongside your current range=E2=80=9D adds around 640 new=
 companies in one click.</p><p style=3D"margin:0;margin-bottom:16px"><stron=
g>3) If your list is the right size but needs to be sharper, refine</strong=
><br/>
The AI Assistant will surface filters to improve fit:</p><p aria-level=3D"1=
" style=3D"margin:0;margin-bottom:16px">=E2=80=9CPrioritize funding in the =
last 24 months to surface active buyers=E2=80=9D shows around 430 companies=
 that are more likely to have budget right now</p><p aria-level=3D"1" style=
=3D"margin:0;margin-bottom:16px">=E2=80=9CAdd keywords: RevOps OR sales ops=
 to reach the right functions=E2=80=9D shows a smaller list by around 20 co=
mpanies</p><p aria-level=3D"1" style=3D"margin:0">
Your next search is one click away from being the right one.</p></div></td>=
</tr></tbody></table></td></tr></tbody></table></td></tr></tbody></table><t=
able class=3D"row row-5" align=3D"center" width=3D"100%" border=3D"0" cellp=
adding=3D"0" cellspacing=3D"0" role=3D"presentation" style=3D"mso-table-lsp=
ace:0;mso-table-rspace:0"><tbody><tr><td><table class=3D"row-content stack"=
 align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"=
presentation" style=3D"mso-table-lspace:0;mso-table-rspace:0;background-col=
or:#fff;border-left:1px solid #555;border-right:1px solid #555;color:#000;b=
order-bottom:1px solid #555;border-radius:0 0 20px 20px;width:480px;margin:=
0 auto" width=3D"480"><tbody><tr><td class=3D"column column-1" width=3D"100=
%" style=3D"mso-table-lspace:0;mso-table-rspace:0;font-weight:400;text-alig=
n:left;padding-bottom:40px;padding-left:15px;padding-right:15px;vertical-al=
ign:top"><table class=3D"button_block block-1" width=3D"100%" border=3D"0" =
cellpadding=3D"0" cellspacing=3D"0" role=3D"presentation" style=3D"mso-tabl=
e-lspace:0;mso-table-rspace:0"><tbody><tr><td class=3D"pad" style=3D"paddin=
g-left:10px;padding-right:10px;padding-top:25px;text-align:center"><div cla=
ss=3D"alignment" align=3D"center"><a href=3D"https://cio-mail.hunter.io/e/c=
/eyJlbWFpbF9pZCI6ImRnVEptd1VMQU5HSTdBUFBpT3dEQVowbFRDeXdjZERIaTM5U0hxYmQtQT=
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56cf61c45a34bc2c3f21b1c7a8743e52f53cfecfff439f1c3" target=3D"_blank" style=
=3D"color:#ffffff;text-decoration:none;"><!--[if mso]>
<v:roundrect xmlns:v=3D"urn:schemas-microsoft-com:vml" xmlns:w=3D"urn:schem=
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x;v-text-anchor:middle;" arcsize=3D"11%" fillcolor=3D"#ff3e00">
<v:stroke dashstyle=3D"Solid" weight=3D"0px" color=3D"#ff3e00"/>
<w:anchorlock/>
<v:textbox inset=3D"0px,0px,0px,0px">
<center dir=3D"false" style=3D"color:#ffffff;font-family:sans-serif;font-si=
ze:14px">
<![endif]-->
<span class=3D"button" style=3D"background-color: #ff3e00; mso-shading: tra=
nsparent; border-bottom: 0px solid transparent; border-left: 0px solid tran=
sparent; border-radius: 4px; border-right: 0px solid transparent; border-to=
p: 0px solid transparent; color: #ffffff; display: inline-block; font-famil=
y: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 14px; font-we=
ight: 400; mso-border-alt: none; padding-bottom: 5px; padding-top: 5px; pad=
ding-left: 20px; padding-right: 20px; text-align: center; width: auto; word=
-break: keep-all; letter-spacing: normal;"><span style=3D"word-break: break=
-word; line-height: 28px;">Build your next lead list in Discover</span></sp=
an>
<!--[if mso]></center></v:textbox></v:roundrect><![endif]--></a></div></td>=
</tr></tbody></table><table class=3D"paragraph_block block-2" width=3D"100%=
" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presentation" st=
yle=3D"mso-table-lspace:0;mso-table-rspace:0;word-break:break-word"><tbody>=
<tr><td class=3D"pad" style=3D"padding-left:25px;padding-right:25px;padding=
-top:25px"><div style=3D"color:#28323b;direction:ltr;font-family:'Helvetica=
 Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spa=
cing:0;line-height:1.3;text-align:left;mso-line-height-alt:18px"><p style=
=3D"margin:0">Best,<br/>James<br/><strong>Head of Marketing, Hunter</strong=
></p></div></td></tr></tbody></table><table class=3D"paragraph_block block-=
3" width=3D"100%" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"=
presentation" style=3D"mso-table-lspace:0;mso-table-rspace:0;word-break:bre=
ak-word"><tbody><tr><td class=3D"pad" style=3D"padding-left:25px;padding-ri=
ght:25px;padding-top:25px"><div style=3D"color:#28323b;direction:ltr;font-f=
amily:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:10px;font-weigh=
t:400;letter-spacing:0;line-height:1.3;text-align:left;mso-line-height-alt:=
13px"><p style=3D"margin:0"><em>*Hunter=E2=80=99s State of Email Outreach 2=
026 report</em></p></div></td></tr></tbody></table></td></tr></tbody></tabl=
e></td></tr></tbody></table><table class=3D"row row-6" align=3D"center" wid=
th=3D"100%" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presen=
tation" style=3D"mso-table-lspace:0;mso-table-rspace:0"><tbody><tr><td><tab=
le class=3D"row-content stack" align=3D"center" border=3D"0" cellpadding=3D=
"0" cellspacing=3D"0" role=3D"presentation" style=3D"mso-table-lspace:0;mso=
-table-rspace:0;border-radius:0;color:#000;width:480px;margin:0 auto" width=
=3D"480"><tbody><tr><td class=3D"column column-1" width=3D"100%" style=3D"m=
so-table-lspace:0;mso-table-rspace:0;font-weight:400;text-align:left;paddin=
g-bottom:5px;padding-top:20px;vertical-align:top"><table class=3D"social_bl=
ock block-1" width=3D"100%" border=3D"0" cellpadding=3D"0" cellspacing=3D"0=
" role=3D"presentation" style=3D"mso-table-lspace:0;mso-table-rspace:0"><tb=
ody><tr><td class=3D"pad" style=3D"text-align:center;padding-right:0;paddin=
g-left:0"><div class=3D"alignment" align=3D"center"><table class=3D"social-=
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