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Date: Tue, 7 Apr 2026 09:16:35 -0700
From: John Driscoll <john@nakeddev.com>
Reply-To: john@nakeddev.com
To: alvarochf@traceseis.com
Message-ID: <1775578586560.1558ac6e-f8e0-48b8-96ca-b63f448a81f2@bf03.hubspotemail.net>
Subject: Mistake #2: More features isn't the answer
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Mistake #2: The Overbloated MVP Founders heard "Minimum Viable Product" and=
 thought the point was to build cheap. That was never it.

Hey Alvaro,

Last email I talked about design.

How AI in the hands of someone without fundamentals doesn't produce great p=
roducts =E2=80=94 it just exposes the gap.

Today, Mistake #2.

And this one might be even more dangerous.

Mistake #2: The Overbloated MVP

Founders heard "Minimum Viable Product" and thought the point was to build =
cheap.

That was never it.

The lean MVP was never about saving money.

It was about testing assumptions before you stack more on top of them.

Because here's what actually kills startups:

Assumption on top of assumption.

Further and further down an untested road.

Until you finally arrive at the market =E2=80=94 and it doesn't want what y=
ou built.

Now enter AI.

Features are practically free now.

What used to be a $10,000 change request from your dev shop is an afternoon=
 prompt.

So founders are building bigger than ever.

And that's the problem.

The fundamentals of how humans adopt products haven't changed.

You still have to earn trust one step at a time.

You still have to find fit before you add fuel.

You still have to climb the staircase =E2=80=94 you can't take the elevator=
.

The disciplined founders will use AI to get there faster.

But they'll still build lean.

They'll still test.

They'll still listen before they build the next thing.

One of my favorite takes on this new AI era is from Jeff Bezos.

He said: stop asking what AI is going to change =E2=80=94 and start asking =
what AI cannot change.

I think about that a lot.

Because I'm pretty sure Jeff Bezos would still open a small online store to=
 sell used books.

Even with AI-generated code.

The tools change. Human behavior doesn't.

If you're building right now and not sure if your MVP is lean enough =E2=80=
=94 or you've already overbuilt and something feels off =E2=80=94 that's ex=
actly the conversation we have at App Camp.

Book a call here:

https://d57mxr04.na1.hubspotlinks.com/Ctc/UD+113/d57mxr04/VVw_S242ZHNPW6Mch=
Dx2jRZ85W8SvcRS5MBmRDN70SktR3pyd0W8wLKSR6lZ3mqW4Xzxgd7BdF3yW81hmTP3ySDPSVfR=
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11MW40B6DV4LG2TCW5h6VSg5SvTHYf1zdGVb04

Next email, Mistake #3 =E2=80=94 and this one is about what happens after y=
ou build.

Sincerely,

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yle><!--<![endif]--><style type=3D"text/css">#hs_body #hs_cos_wrapper_main =
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a{text-decoration:underline}p{margin:0}body{-ms-text-size-adjust:100%;-webk=
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  <body id=3D"hs_body" bgcolor=3D"#f6f6f6" style=3D"margin:0 !important; pa=
dding:0 !important; font-family:Lato, Tahoma, sans-serif; font-size:15px; c=
olor:#33475b; word-break:break-word">
    <div id=3D"preview_text" style=3D"display:none;font-size:1px;color:#f6f=
6f6;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;=
" lang=3D"en">Mistake #2: The Overbloated MVP
Founders heard "Minimum Viable Product" and thought the point was to build =
cheap. That was never it.=E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =
=E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=
=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=
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=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=
=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =
=E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=
=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=
=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=
=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=
=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =
=E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=CD=8F =E2=80=87=
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=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD =C2=AD &=
nbsp;
</div>
   =20
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et/hub/43674467/hubfs/Naked%20Logo.png?width=3D200&amp;upscale=3Dtrue&amp;n=
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      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; margin:0 auto; background-color:#ffffff" bgcolor=3D"#ffffff">
   =20
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=3D"0" style=3D"width:600px">
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<div id=3D"column-1-0" class=3D"hse-column hse-size-12">
    <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=
=3D"100%" class=3D"" style=3D""><tbody><tr><td class=3D"hs_padded" style=3D=
"font-family:Lato, Tahoma, sans-serif; font-size:15px; color:#33475b; word-=
break:break-word; padding:20px 20px 10px"><div id=3D"hs_cos_wrapper_module-=
1-0-0" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_mo=
dule" style=3D"color: inherit; font-size: inherit; line-height: inherit;" d=
ata-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"h=
s_cos_wrapper_module-1-0-0_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget =
hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: inherit;=
 line-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-typ=
e=3D"rich_text"><p style=3D"font-size:15px; line-height:175%"><span style=
=3D"font-family: Lato, Tahoma, sans-serif;">Hey Alvaro,</span></p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Last email I talked about design.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">How AI in the hands of someone without fundam=
entals doesn't produce great products =E2=80=94 it just exposes the gap.</p=
>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%; font-weight:bold">Today, Mistake #2.</p>
<p style=3D"line-height:175%">And this one might be even more dangerous.</p=
>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Mistake #2: The Overbloated MVP</p>
<p style=3D"line-height:175%">Founders heard "Minimum Viable Product" and t=
hought the point was to build cheap.</p>
<p style=3D"line-height:175%">That was never it.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">The lean MVP was never about saving money.</p=
>
<p style=3D"line-height:175%"><br>It was about testing assumptions before y=
ou stack more on top of them.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Because here's what actually kills startups:<=
/p>
<p style=3D"line-height:175%">Assumption on top of assumption.<br>Further a=
nd further down an untested road.<br>Until you finally arrive at the market=
 =E2=80=94 and it doesn't want what you built.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Now enter AI.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Features are practically free now.<br>What us=
ed to be a $10,000 change request from your dev shop is an afternoon prompt=
.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">So founders are building bigger than ever.</p=
>
<p style=3D"line-height:175%">And that's the problem.</p>
<p style=3D"line-height:175%">The fundamentals of how humans adopt products=
 haven't changed.</p>
<p style=3D"line-height:175%">You still have to earn trust one step at a ti=
me.<br>You still have to find fit before you add fuel.<br>You still have to=
 climb the staircase =E2=80=94 you can't take the elevator.</p>
<p style=3D"line-height:175%">The disciplined founders will use AI to get t=
here faster.<br>But they'll still build lean.<br>They'll still test.<br>The=
y'll still listen before they build the next thing.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">One of my favorite takes on this new AI era i=
s from Jeff Bezos.</p>
<p style=3D"line-height:175%">He said: stop asking what AI is going to chan=
ge =E2=80=94 and start asking what AI cannot change.</p>
<p style=3D"line-height:175%">I think about that a lot.</p>
<p style=3D"line-height:175%">Because I'm pretty sure Jeff Bezos would stil=
l open a small online store to sell used books.</p>
<p style=3D"line-height:175%">Even with AI-generated code.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">The tools change. Human behavior doesn't.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">If you're building right now and not sure if =
your MVP is lean enough =E2=80=94 or you've already overbuilt and something=
 feels off =E2=80=94 that's exactly the conversation we have at App Camp.</=
p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%"><span style=3D"text-decoration: underline;"><=
span style=3D"color: #e63888; text-decoration: underline;"><strong>Book a c=
all here:</strong></span></span></p>
<p style=3D"line-height:175%"><span style=3D"color: #e63888;"><strong>https=
://meetings.hubspot.com/john-driscoll/new-founder-app-discussion</strong></=
span></p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Next email, Mistake #3 =E2=80=94 and this one=
 is about what happens after you build.</p>
<p style=3D"line-height:175%">&nbsp;</p>
<p style=3D"line-height:175%">Sincerely,</p></div></div></td></tr></tbody><=
/table>
<div id=3D"hs_cos_wrapper_module_17561662604701" class=3D"hs_cos_wrapper hs=
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align:left; padding:10px 20px; font-size:0px">
        <img alt=3D"Signature" src=3D"https://hs-43674467.f.hubspotemail.ne=
t/hub/43674467/hubfs/Signature.png?width=3D300&amp;upscale=3Dtrue&amp;name=
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524154" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_m=
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