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boundary=d2c087f58d8cb256d864ea416283c89f3ad11d088e8f48695190149b8db0 Date: Thu, 30 Apr 2026 02:29:12 +0000 (UTC) From: Steve Strauss Mime-Version: 1.0 Message-ID: Subject: Codie Sanchez Was Managing Millions . . .Then She Bought a Car Wash Reply-To: Notes to an entrepreneur Feedback-ID: =?us-ascii?Q?844c1fa9-6de7-4ba6-ba23-e61b9efe9d59=3Anewsletter=3Abe56f4a0-b5ab-?= =?us-ascii?Q?45f5-af7d-e9fb8c385c45=3A795fb0691ea91b9?= List-Unsubscribe: =?us-ascii?Q?=3Cmailto=3Abe56f4a0-b5ab-45f5-af7d-e9fb8c385c45+e1509d45-2796-417?= =?us-ascii?Q?7-a9d9-f8bde2c6df8b+844c1fa9-6de7-4ba6-?= =?us-ascii?Q?ba23-e61b9efe9d59=40unsub=2Ebeehiiv=2Ecom=3E=2C?= =?us-ascii?Q?_=3Chttps=3A=2F=2Fnews=2Eplanetsmallbusiness=2Ecom=2Funsubscribe=2FeyJ0eXAiOiJK?= =?us-ascii?Q?V1QiLCJhbGciOiJIUzI1NiJ9=2EeyJzdWJzY3JpYm?= =?us-ascii?Q?VyX2lkIjoiZTE1MDlkNDUtMjc5Ni00MTc3LWE5Z?= =?us-ascii?Q?DktZjhiZGUyYzZkZjhiIiwicG9zdF9pZCI6Ijg0?= =?us-ascii?Q?NGMxZmE5LTZkZTctNGJhNi1iYTIzLWU2MWI5ZWZ?= =?us-ascii?Q?lOWQ1OSIsImxhc3RfcmVzb3VyY2VfZ3VpZCI6Il?= =?us-ascii?Q?Bvc3Q6ODQ0YzFmYTktNmRlNy00YmE2LWJhMjMtZ?= =?us-ascii?Q?TYxYjllZmU5ZDU5In0=2EU19PInQmsphB2yMXs0ty?= =?us-ascii?Q?vovW-ucd6PN7=5F0Y5xSbEmio=3E?= List-Unsubscribe-Post: List-Unsubscribe=One-Click sId: be56f4a0-b5ab-45f5-af7d-e9fb8c385c45 x-beehiiv-ids: =?us-ascii?Q?{=22account=5Fname=22=3A=22https=3A=2F=2Fnews=2Eplanetsmallbusiness=2Ecom=2F=22=2C=22campa?= =?us-ascii?Q?ign=5Fid=22=3A=22844c1fa9-6de7-4ba6-ba23-e61b9e?= =?us-ascii?Q?fe9d59=22=2C=22category=22=3A=22newsletter=22=2C=22email=5F?= =?us-ascii?Q?generated=5Fat=22=3A1777516146=2C=22user=5Fid=22=3A=22be5?= =?us-ascii?Q?6f4a0-b5ab-45f5-af7d-e9fb8c385c45=22}?= x-beehiiv-type: newsletter x-list-id: be56f4a0-b5ab-45f5-af7d-e9fb8c385c45 x-list-owner: x-newsletter: =?us-ascii?Q?https=3A=2F=2Fnews=2Eplanetsmallbusiness=2Ecom=2Fp=2Fcodie-sanchez-was-manag?= =?us-ascii?Q?ing-millions-then-she-bought-a-car-wash?= x-newsletter-id: https://news.planetsmallbusiness.com/ x-newsletter-signup: https://news.planetsmallbusiness.com/subscribe X-SG-EID: =?us-ascii?Q?u001=2EbW9l0BBhaJRjHcuIgIwpN1rNe4oHXQ=2FdW4L87v1NEdDTOZzkElUHJx6Un?= =?us-ascii?Q?dOmNahVF2CQf67nZVUGzNbuvN=2Fh4Y5EALtlAbw6?= =?us-ascii?Q?KgL11=2FYZ79GTzZ5Ss0k2fUY3XbswgG83KjSoqdr?= =?us-ascii?Q?DUhYfZuifFSbGaqjKGzh5AlCHjtQm9NCgtb0LDp?= =?us-ascii?Q?W6wNlfLEba6flVIgXUbqOzmJ+FNj6HBddMLEFrt?= =?us-ascii?Q?KP8BXnVj1rZGPjh3Nvzq058x5T1Y6P1rMvBzDoo?= =?us-ascii?Q?1HGXRnWLAlfVSRBQ1y12mWIlcQ=3D=3D?= X-SG-ID: =?us-ascii?Q?u001=2ESdBcvi+Evd=2FbQef8eZF3BpTL9BgbK5wfSJMJGMsmprD1ZcmFObA4po1bG?= =?us-ascii?Q?aUE6gycDuoUB7q13D+=2FrHlPETjfj1Mp6L+863HI?= =?us-ascii?Q?Gl=2F3son9pNs=2FAm7TFtay4v6cZ2EeKxjVys3viK=2F?= =?us-ascii?Q?ql5SF5AphEw4FkObDtpH9pGQkG4qs9aXDPhPMkr?= =?us-ascii?Q?VvFI04Ci5a5awrlJKFJcohOayEk6vKqA0KJAhAa?= =?us-ascii?Q?r+xHN66Vzk+yRhnWOCKC2tY=2FlY7tF8i8IeMKeBX?= =?us-ascii?Q?A6u6rpffnHp0gtSwqJApcdHWfxcl8QB0ZIhnMaP?= =?us-ascii?Q?0HjHxk1cd48pgin09JbpTkt8dATvD5QQCO3OLss?= =?us-ascii?Q?XKWT2yM2D7jjG2NWgtmwNwjcOLnOF26B2zHQfRc?= =?us-ascii?Q?GDVYFUhl=2FwzS0B2qvLsXYMPwTBdR961cxURr7RA?= =?us-ascii?Q?nPPu7RhNXaLYsY3nisDFCKJDalJGNlboqemx4Iu?= =?us-ascii?Q?42xbrF52f2jKSoU=2FPFFtXhWiySeIrg9K8cbUBS3?= =?us-ascii?Q?7i6pQ=3D?= To: "alvarochf@traceseis.com" X-Entity-ID: u001.Gv86RTPl24Ephzd1t/ydVQ== X-Spam-Status: No, score=0.2 X-Spam-Score: 2 X-Spam-Bar: / X-Spam-Flag: NO --d2c087f58d8cb256d864ea416283c89f3ad11d088e8f48695190149b8db0 Content-Transfer-Encoding: quoted-printable Content-Type: text/plain; charset=utf-8 Mime-Version: 1.0 ---------- _Is it possible that Codie=E2=80=99s newsletter was the impetus for this on= e? Yep. (And btw, we have a great new free tool for you tonight - The Borin= g Business Blueprint. See our =E2=80=9CSteal this Strategy=E2=80=9D section= below.)_ ---------- ---------- In 2019, Codie Sanchez had what most people would consider a dream job. Workig for firms like Goldman Sachs, Vanguard, and First Trust, she was man= aging millions in private equity investments, traveling first class, closin= g big deals, and helping the ultra-wealthy build more wealth. By all accounts, she had made it, right? Wrong, appartently. Something was off. ## The Illusion of Freedom Here=E2=80=99s what Codie didn=E2=80=99t like: Every day, she was working f= or someone else and playing by someone else=E2=80=99s rules. She =E2=80=9Cc= locked in=E2=80=9D but had no ownership stake in the empire she was helping= build. (Clearly she was a true entrepreneur ar heart!) Codie realized she was doing what so many others do; in essence, trading ti= me for (a lot of) money, trading prestige for permission. She was wealth ad= jacent, butshe wasn=E2=80=99t her own boss, she was not free. ## The Surprising Pivot Codie decided something had to change. =20 So she did something nobody expected. She walked away from this high-gloss = world of and bought . . . a laundromat? Yep, a laundromat. Why? Because laundromats are cash-flow rich businesses. Boring? Yes. Unsexy= ? Definitely.=20 But they can scale. So then she bought a car wash.=20 And this opened her eyes to a whole new world: The world of =E2=80=9Cboring= businesses=E2=80=9D that no one talks about, but everyone uses. Business that rake in the dough, that can be run by others if so desired.=20 ## Boring is Beautiful =E2=80=9CCodie went on to acquire more small, boring businesses - car washe= s, storage units, service companies - all undervalued, all quietly very pro= fitable.=E2=80=9C =E2=80=94=20 And then she started talking about it, launching a newsletter she called = =E2=80=9CContrarian Thinking=E2=80=9D Her contrarian message caught fire. She launched a media brand around it an= d millions followed. And suddenly, she was not just buying boring businesse= s, she was building a boring business empire. ## Now she teaches others how Today, Codie Sanchez runs the Contrarian Thinking brand and leads a movemen= t around owning small, boring businesses that generate real cash flow and t= ime freedom. She owns over two dozen companies, leads a media and investment empire, and= teaches thousands how to buy their first small business the smart way. But it all began with a burnt-out dynamo who had come to realize that she w= as an entrepreneur at heart.=20 ---------- =E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2= =80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80= =94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94= =E2=80=94=E2=80=94 ## Want To Be Like Codie? ---------- Codie was virtually unknown online until she launched her newsletter.=20 What about you? If you are finally ready to claim your place and **launch your newsletter**= or **make a splash on Linkedin**, let=E2=80=99s talk. I offer both =E2=80= =9CDone-With-You=E2=80=9D and =E2=80=9CDone-For-You=E2=80=9D options to hel= p you skip the learning curve, jump to the front of the line, and immediate= ly launch the sort of high-impact content that will get you noticed. _[Book a free call with me here](https://calendly.com/stevestrauss/30min?ut= m_source=3Dnews.planetsmallbusiness.com&utm_medium=3Dnewsletter&utm_campaig= n=3Djohn-delorean-built-his-dream-car-in-a-war-zone-then-he-did-something-e= ven-more-insane&_bhlid=3D2159fdb72ddefac99fdf3a761f28200e9f7d1aa8)_ and let= =E2=80=99s get to work! ---------- =E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2= =80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80= =94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94= =E2=80=94=E2=80=94 ---------- ## The Takeaway There is so much noise in entrepreneurship these days, isn=E2=80=99t there?= AI! Digital marketing! But sometimes, the smartest move is the least sexy = one. Newsletters? Car washes? Yep. ---------- =E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2= =80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80= =94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94= =E2=80=94=E2=80=94 ---------- ## Steal This Strategy! =F0=9F=93=96 **Book** =E2=80=93 _[Buy Then Build](https://www.amazon.com/Bu= y-Then-Build-Walker-Deibel-audiobook/dp/B081BBMM78/ref=3Dsr_1_1?dib=3DeyJ2I= joiMSJ9.9mCyIt9TnDp0Bl4XLl6pNm9KJZMKYm-BuWNF4B34m5yQqEOyCswpDupwq29PQ1DRJw5= _DkF-Yz2MkMMvHy8Nrb7eNye4DzEEwsH6elMPOM2VIT4YLVH0huYOaHxMkEr4KZwU0o_RekebF7= kAzNWrI9nY_OgxQ1cgG1wZH3cZSj4mms6ZLQyo5vaElIjBsJkY.EUe3iC9AtfPbG3S7ODjoltyo= EgIDUysZMYUQUEgIqAw&dib_tag=3Dse&keywords=3DBuy+Then+Build+by+Walker+Deibel= &qid=3D1758754759&sr=3D8-1)_[ by Walker Deibel](https://www.amazon.com/Buy-= Then-Build-Walker-Deibel-audiobook/dp/B081BBMM78/ref=3Dsr_1_1?dib=3DeyJ2Ijo= iMSJ9.9mCyIt9TnDp0Bl4XLl6pNm9KJZMKYm-BuWNF4B34m5yQqEOyCswpDupwq29PQ1DRJw5_D= kF-Yz2MkMMvHy8Nrb7eNye4DzEEwsH6elMPOM2VIT4YLVH0huYOaHxMkEr4KZwU0o_RekebF7kA= zNWrI9nY_OgxQ1cgG1wZH3cZSj4mms6ZLQyo5vaElIjBsJkY.EUe3iC9AtfPbG3S7ODjoltyoEg= IDUysZMYUQUEgIqAw&dib_tag=3Dse&keywords=3DBuy+Then+Build+by+Walker+Deibel&q= id=3D1758754759&sr=3D8-1): The go-to book on how to acquire and grow a smal= l business instead of starting from scratch. =F0=9F=8E=A5 **Video** =E2=80=93 [Why Boring Businesses Are Sexy (Codie San= chez)](https://www.youtube.com/watch?v=3DWPn6ll25Wr4): A fast, high-value e= xplanation of her entire boring business philosophy. =F0=9F=8C=90 **Website** =E2=80=93 [ContrarianThinking.co](https://Contrari= anThinking.co): Codie=E2=80=99s main platform =E2=80=94 find her newsletter= , course waitlists, deal flows, and business buying resources. =F0=9F=9B=A0=EF=B8=8F **Tool** =E2=80=93 [Boring Business Blueprint](https:= //www.dropbox.com/scl/fi/q0ol4o6wbfh051abj2g5w/Boring-Business-Blueprint.pd= f?rlkey=3D9veyr9vn580r3bqd3xnpdrjlc&st=3Duf3iejr7&dl=3D0): Our free downloa= dable worksheet to help you find and vet a boring business of your own! ---------- =E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2= =80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80= =94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94=E2=80=94= =E2=80=94=E2=80=94 =E2=80=9C**=E2=80=9CBe bold! For boldness has genius, magic, and power in i= t.=E2=80=9D **=E2=80=9C =E2=80=94 **- Goethe** =E2=80=94=E2=80=94=E2=80=94 You are reading a plain text version of this post. For the best experience,= copy and paste this link in your browser to view the post online: https://news.planetsmallbusiness.com/p/codie-sanchez-was-managing-millions-= then-she-bought-a-car-wash --d2c087f58d8cb256d864ea416283c89f3ad11d088e8f48695190149b8db0 Content-Transfer-Encoding: quoted-printable Content-Type: text/html; charset=utf-8 Mime-Version: 1.0 Codie Sanchez Was Managing Millions . . .Then She Bought a Car Wash<= body class=3D"a" style=3D"margin:0px auto;padding:0px;word-wrap:normal;word= -spacing:normal;background-color:#FFFFFF;">
And t= onight's free tool: The Boring Business Blueprint!  ‌ &= #8204; ‌ ‌ ‌ ‌ ‌= 0;‌ ‌ ‌ ‌ ‌ ‌&= #160;‌ ‌ ‌ ‌ ‌ ̴= 4; ‌ ‌ ‌ ‌ ‌ &#= 8204; ‌ ‌ ‌ ‌ ‌ = ;‌ ‌ ‌ ‌ ‌ ‌&#= 160;‌ ‌ ‌ ‌ ‌ ‌= ; ‌ ‌ ‌ ‌ ‌ = 204; ‌ ‌ ‌ ‌ ‌ = ‌ ‌ ‌ ‌ ‌ ‌= 60;‌ ‌ ‌ ‌ ‌ ‌=  ‌ ‌ ‌ ‌ ‌ R= 04; ‌ ‌ ‌ ‌ ‌ &= #8204; ‌ ‌ ‌ ‌ ‌= 0;‌ ‌ ‌ ‌ ‌ ‌&= #160;‌ ‌ ‌ ‌ ‌ ̴= 4; ‌ ‌ ‌ ‌ ‌ &#= 8204; ‌ ‌ ‌ ‌ ‌ = ;‌ ‌ ‌ ‌ ‌ ‌&#= 160;‌ ‌ ‌ ‌ ‌ ‌= ; ‌ ‌ ‌ ‌ ‌ = 204; ‌ ‌ ‌ ‌ ‌ = ‌ ‌ ‌ ‌ ‌ ‌= 60;‌ ‌ ‌ ‌ ‌ ‌=  ‌ ‌ ‌ ‌ ‌ R= 04; ‌ ‌ ‌ ‌ ‌ &= #8204; ‌ ‌ ‌ ‌ ‌= 0;‌ ‌ ‌ ‌ ‌ ‌&= #160;‌ ‌ ‌ ‌ ‌ ̴= 4; ‌ ‌ ‌ ‌ ‌ &#= 8204; ‌ ‌ ‌ ‌ ‌ = ;‌ ‌ ‌ ‌ ‌ ‌&#= 160;‌ ‌ ‌ ‌ ‌ ‌= ; ‌ ‌ ‌ ‌ ‌ = 204; ‌ ‌

April 29, 2026   |   Read online

3D""

Codie Sanchez Was Mana= ging Millions ... Then She Bought a Car Wash

And tonight's free t= ool: The Boring Business Blueprint!

<= table role=3D"none" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" align= =3D"left">
 
3D"comment"
3D"share
 
 
3D"share
 
3D"share
=3D""
<= tr id=3D"content-blocks"><= td>
 
&nbs= p;

Is it possible that Codie=E2=80=99s newsletter wa= s the impetus for this one? Yep. (And btw, we have a great new free tool fo= r you tonight - The Boring Business Blueprint. See our =E2=80=9CSteal this = Strategy=E2=80=9D section below.)

   <= /td>
 

In 2019, Cod= ie Sanchez had what most people would consider a dream job.

<= tr>= =

But it all b= egan with a burnt-out dynamo who had come to realize that she was an entrep= reneur at heart.

Workig = for firms like Goldman Sachs, Vanguard, and First Trust, she was managing= millions in private equity investments, traveling first class, closing big= deals, and helping the ultra-wealthy build more wealth.

By all acc= ounts, she had made it, right?

Wrong, appartently.

Somethin= g was off.

T= he Illusion of Freedom

Here=E2=80=99s what Codie didn=E2=80=99t lik= e: Every day, she was working for someone else and playing by someone else= =E2=80=99s rules. She =E2=80=9Cclocked in=E2=80=9D but had no ownership sta= ke in the empire she was helping build.

(Clearly she was a true ent= repreneur ar heart!)

Codie realized she was doing what so many othe= rs do; in essence, trading time for (a lot of) money, trading prestige for = permission. She was wealth adjacent, butshe wasn=E2=80=99t her own boss, sh= e was not free.

The Surprising Pivot

Codie decided something had to change.

So she did something nobody expected. She walked away from this high-= gloss world of and bought . . . a laundromat?

Yep, a laundromat. =

Why? Because laundromats are cash-flow rich businesses. Boring? Yes= . Unsexy? Definitely.

But they can scale.

So then she bough= t a car wash.

And this opened her eyes to a whole new world: The wo= rld of =E2=80=9Cboring businesses=E2=80=9D that no one talks about, but eve= ryone uses.

Business that rake in the dough, that can be run by oth= ers if so desired.

Boring is Beautiful

Codie went on to acquire more small, boring = businesses - car washes, storage units, service companies - all undervalued= , all quietly very profitable.

A= nd then she started talking about it, launching a newsletter she called =E2= =80=9CContrarian Thinking=E2=80=9D

Her contrarian message caught fi= re. She launched a media brand around it and millions followed. And suddenl= y, she was not just buying boring businesses, she was building a boring bus= iness empire.

Now she teaches others how

Today, Codie Sanchez runs the Contrari= an Thinking brand and leads a movement around owning small, boring business= es that generate real cash flow and time freedom.

She owns over two= dozen companies, leads a media and investment empire, and teaches thousand= s how to buy their first small business the smart way.

<= tr>

 

<= td id=3D"want-to-be-like-codie" class=3D"dd" align=3D"left" valign=3D"top" = style=3D"color:#2A2A2A;font-weight:Bold;padding:0px 15px;text-align:left;">=

Wa= nt To Be Like Codie?

Codie was virtually unknown online until she launched= her newsletter.

What about you?

If you are finally ready t= o claim your place and launch your newsletter or make a splash on= Linkedin, let=E2=80=99s talk. I offer both =E2=80=9CDone-With-You=E2= =80=9D and =E2=80=9CDone-For-You=E2=80=9D options to help you skip the lear= ning curve, jump to the front of the line, and immediately launch the sort = of high-impact content that will get you noticed.

Book a free call with me here<= /a> and let=E2=80=99s get to work!

 

The Tak= eaway

There is so much noise in entrepreneurship these days, isn=E2= =80=99t there? AI! Digital marketing! But sometimes, the smartest move is t= he least sexy one. Newsletters? Car washes? Yep.

=
 

Steal T= his Strategy!

=F0=9F=93=96=C2=A0Book =E2=80=93 Buy Then Build by Walker Deibel: The go-to= book on how to acquire and grow a small business instead of starting from = scratch.

=F0=9F=8E=A5=C2=A0Video =E2=80=93 Why Boring Bu= sinesses Are Sexy (Codie Sanchez): A fast, high-value explanatio= n of her entire boring business philosophy.

=F0=9F=8C=90=C2=A0We= bsite =E2=80=93 ContrarianThinking.co: Codie=E2=80=99s main platform =E2=80= =94 find her newsletter, course waitlists, deal flows, and business buying = resources.

=F0=9F=9B=A0=EF=B8=8F Tool =E2=80=93 Boring Business Blueprint: Our free downloadable worksheet to help you find and vet a boring b= usiness of your own!

=
 

=E2=80=9CB= e bold! For boldness has genius, magic, and power in it.=E2=80=9D

<= /td>
 
- Goethe
=
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